Aleecia M. McDonald is a privacy researcher and Fellow at the Stanford Center for Internet and Society. She also consults for Mozilla on their "Do Not Track" web browser feature, and co-chairs the W3C Tracking Protection Working Group. Her research includes user expectations for Do Not Track, behavioral economics and mental models of privacy, and the efficacy of industry self regulation. In addition to a decade of experience working for software startups, she holds a PhD in Engineering & Public Policy from Carnegie Mellon where she studied online privacy as a member of the Cylab Usable Privacy and Security (CUPS) research laboratory. Her findings have been featured in media outlets such as the Washington Post, Ars Technica, Free Press' Media Minute, and have contributed to testimony before the Federal Trade Commission.