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1. Reader reactions to magazines : a study of the homemaker readers of six magazines

Corporate Author:
Market Facts, Inc., New York.
Published:
1963
At the Library:
Business » Check Business Library catalog for status » PN4877 .M3 status unknown
Format:
Book

2. Two source effects in magazine advertising

Author/Creator:
Fuchs, Douglas Allan.
Published:
1963
At the Library:
SAL 1&2 » Stacks » 3781 .S78F
Special Collections » University Archives » 3781 .S78F must be paged/requested for in-library use only
Format:
Book, Thesis

3. A value analysis of magazine advertising, 1925 to 1960

Author/Creator:
Beatty, Sarah Lois.
Published:
1963
At the Library:
SAL 1&2 » Stacks » 3781 .S78B
Special Collections » University Archives » 3.2 .B must be paged/requested for in-library use only
Format:
Book, Thesis

4. The changing seasons of business and advertising

Corporate Author:
Magazine Advertising Bureau.
Published:
1955
At the Library:
Business » Check Business Library catalog for status » HF6107 .M2 status unknown
Format:
Book

5. All-out for victory! : magazine advertising and the World War II home front

Author/Creator:
Jones, John Bush.
Published:
2009
At the Library:
Green » Stacks » HF6105 .U5 J66 2009
Online:
site.ebrary.com
Format:
Book

6. O literário como sedução : a publicidade na Revista do Globo

Author/Creator:
Castro, Maria Helena Steffens de.
Published:
2004
At the Library:
Green » Stacks » HF5813 .B8 C37 2004
Format:
Book

7. Yi bao yi tian tang : "Bei yang hua bao" guang gao yan jiu = Yibao yitiantang : beiyang huabao guanggao yanjiu 一报一天堂 : "北洋画报"广告研究 = Yibao yitiantang : beiyang huabao guanggao yanjiu

Author/Creator:
Han, Hongxing.
韩红星
Published:
2012
At the Library:
» On order » (No call number) unavailable
Format:
Book

8. Annoncen aus der Jahrhundertwende : die Kunst der Anzeigenwerbung : Beispiele aus der Wochenschrift "Jugend" (1896-1926)

Author/Creator:
Weisser, Michael.
Published:
1981
At the Library:
SAL3 » Stacks » HF6105 .G4 W44 1981 F must be paged/requested
Format:
Book

9. Office of the Massachusetts teacher, Boston, December, 1860. [electronic resource] : To our advertising patrons: The Finance and Publishing Committee of the Massachusetts Teacher take this method to thank its advertising patrons for their patronage and for the words of commendation which they have been pleased to speak from time to time, and to say a few words respecting its future. ...

Corporate Author:
Finance and Publishing Committee of the Massachusetts Teacher.
Published:
1860
Online:
opac.newsbank.com
Format:
Book

10. The comprehension and miscomprehension of print communications : an investigation of mass media magazines

Author/Creator:
Jacoby, Jacob.
Published:
1987
At the Library:
Green » Stacks » HF6107 .J32 1987
Format:
Book

11. Eight studies on the influence and usefulness of major magazines in the West

Published:
1967
At the Library:
Business » Check Business Library catalog for status » HF6107 .E4 status unknown
Format:
Book

12. Advertising in the printed media

Author/Creator:
McClure, Leslie Willard
Published:
1964
At the Library:
SAL 1&2 » Stacks » 380.227 .M128P unavailable
Format:
Book

13. Print media editorial calendars : a monthly publication of Standard Rate & Data Service, Inc.

Published:
1987
At the Library:
Business » Check Business Library catalog for status » Z6951 .P86 status unknown
Format:
Journal/Periodical

14. Making magazines : a cram course in the fundamentals of the magazine business for members of editorial and business staffs

Published:
1978
At the Library:
SAL3 » Stacks » Z286.P4.M34 must be paged/requested
Format:
Book, Conference Proceedings

15. Magazine circulation and rate trends

Corporate Author:
Association of National Advertisers.
At the Library:
Business » Check Business Library catalog for status » PN4784.C6 A7 status unknown
Format:
Journal/Periodical

16. Inside Test City, U.S.A. : a new perspective on the sales impact and influence of a magazine on the heart of America, and what it means to business : report of a study in Columbus, Ohio

Published:
1959
At the Library:
SAL3 » Stacks » 380.22 .R286 must be paged/requested
Format:
Book

17. Nihon no zasshi kōkoku = Magazine advertisement in Japan 日本の雑誌広告 = Magazine advertisement in Japan

Published:
2007
At the Library:
East Asia » Japanese Collection » HF6105 .J3 N546 2007 ...
Format:
Book

18. Modes et publicité, 1885-1986 : le regard de Marie Claire

Published:
1986
At the Library:
Green » Stacks » HF5813.F8 M63 1986
Format:
Book

19. Das Gruner + Jahr Werbewirkungspanel : ein neuer Ansatz zur Untersuchung der Wirkung von Print im Mediamix

Author/Creator:
Hallemann, Michael.
Published:
2001
At the Library:
Green » Stacks » HF5813 .G3 H34 2001 F
Format:
Book

20. Incomodada ficava a sua avó : anúncios que marcaram época e curiosidades da propaganda

Author/Creator:
Vieira, Lula.
Published:
2003
At the Library:
Green » Stacks » HF5813 .B6 V54 2003
Format:
Book

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